Mat Joiner

Biography

I am an Art Director and Graphic Designer from London with over 20 years’ experience in the advertising industry.

In my role as an art director, I’ve created work from concept to completion, writing, designing, overseeing and producing work for print, TV, digital and B2B.

Visual communication is what drives me, and I always strive to find simple and bold solutions to convey an idea or message in an original, eye-catching and engaging way.

As well as art directing and design, my experience in advertising has given me an understanding of other areas, such as production and marketing. This has equipped me with transferable and versatile skills, enabling me to lead projects with an overview of the whole process, as well as supporting project leaders and working in teams.

I am skilled in Adobe Photoshop, Illustrator and InDesign and I’m also an experienced copywriter.

I’ve worked at many iconic advertising agencies, predominantly in a freelance capacity, creating work for famous brands in FMCG, finance, motoring, food and drink, sports, tech and pharmaceuticals.

Work History:
Krow London: 2024
Grey London: 2023
McCann London: 2020 – 2022
Dark Horses: 2018 – 2020
Lucky Generals: 2015 – 2018
TBWA: 2015
J. Walter Thompson: 2015
72 and Sunny Amsterdam: 2014
M&C Saatchi: 2014
BBH London: 2010 – 2013
180 Amsterdam: 2010
Wieden + Kennedy London: 2007 – 2009
Saatchi & Saatchi London: 2004 – 2007
DDB London: 2003
Rainey Kelly Cambell Roalfe Y&R: 2003

Qualifications:
2:1 BA (Hons) in Graphic Design

Industry Awards:
D&AD Silver – The Guardian
D&AD In Book – The Guardian
Campaign Press Gold – The Guardian
Campaign Big Silver – Barclays
D&AD In Book – Lurpak